Angela Jenkins asked:

‘A picture is worth a thousand words.’ goes the old adage, and no one can question either the truth or the pertinence of the remark. Anyone is naturally more attracted to an image than he or she is to a lot of written words. Keeping all this in mind, advertising for products and services using images and graphics makes a lot of sense.

Symbols have been a part and parcel of the story of human history. All the ancient civilisations and cultures had their own set of symbols and signs that defined their belief system and their way of life. In fact, the alphabets that form the basis of our spoken and written languages have evolved from the pictorial representation of objects around us.

Coming into modern civilised society, these symbols, while changing the role they played, did not lose their pre-eminence in shaping the society. Just think about the **** swastika and the Holy Cross. Symbols have evoked in us all the possible emotions; faith, hatred and love to name just a few.

Keeping the historical and psychological significance of symbols in mind, graphic designers try to create designs that can convey the major features or discerning characteristics of the product or service they are making the designs for.

mdsDESIGN, which was formed in 2002 by Marie deFontenay Coles, is a graphic designing firm providing innovative design solutions to customers all over Australia. The areas covered by mdsDESIGN include high-end graphic design, web design and advertising. Marie deFontenay Coles, the founder of the company also works as the (hold your breath) Director, Client Manager, Art Director, Designer, Print Production, Producer and Receptionist. This is someone who believes in multi-tasking. mdsDESIGN is also a member of the Australian Graphic Design Association (AGDA).

The business model adopted by mdsDESIGN is unique in the field of graphic designing. The boutique style business allows this personalised service, building client relationships and providing complete attention to detail from the initial concept to the final production. With a grand total of 25 years of experience behind her, Marie is sure to provide you with the exact solution for your designing needs. The company provides designs and solutions for: logos, brand or corporate identity, brand naming and identity, brand revitalisation, brochures, leaflets and catalogues, corporate literature, environments/signage, displays, website design, point of sale, packaging, print and press advertising. So for all your design and advertising needs, just visit www.mdsdesign.com.au. On the site you can know more about Marie and mdsDESIGN and also have a look at examples of various creative solutions provided by the company over the years.

spinxwebdesign asked:


Graphic design is the most sorts after website design feature making any website visually attractive and appealing. There are many skills that contribute towards making of successful graphic designs. Some of them are as follows:

1) Adobe

Adobe Illustrator software is used for vector based graphics, the designs created are also very neat in texture. It is usually used for logo formation, poster and print work. This program is a bit difficult to learn but can be very beneficial.

Adobe Photoshop is used for producing pixel based photo management. The experts also keep them updated by regular online learning. It is a little costly trick to learn but worth learning it due to excellent results produced by it.

The Adobe InDesign uses page layout program useful for print based designs. In case of magazines, newspapers, brochures, books the skills of this software can be used.

2) Flash

Flash provides motion to your presentations online and turns imagination into reality. Flash is being used extensively in the form if videos on World Wide Web. In comparison to other video players the use of flash player is more on computer devices and desktops. The websites getting hi-tech day-by-day needs to possess strong and full-fledged of flash.

3) Idea creation

Internet is a dynamic platform where everyday something new occurs in terms of technology and creativity. Graphic designers that can come up with newer and innovative ideas get most of the clients. Every customer wishes to present his website by a novel idea generation. However the ideas for graphic designing should complement your website and its business completely.

4) Sharpening business skills

In order to excel in business it is important to know and understand basics of business which includes talents like- accounting, tax strategy information, marketing, database management and so on. It applies to the business of graphic designing also, keeping you much ahead of the market competition and earn desired profits.

5) Network Construction

The graphic designers having strong and apt network are very well ahead of the competition. They get access to latest information and happenings in the field of graphic designing. As these designers spend most of the time in offices therefore network construction becomes all the more important.

6) Typography knowledge

A good graphic designer has knowledge of typography which facilitates good communication. Now-a-days it should not be overlooked.

Copyright © 2009

graphic design Melbourne asked:

A thoroughly prepared client brief is half the success of a rebranding or design project. Attaining all the necessary and relevant information from the client and a comprehensive insight into the client’s brand provides you with a great foundation for the right brand identity and design solution.

As a designer or brand consultant, a properly prepared client brief gives multiple sources of ideas to work with. Unless you have a clear understanding of what the client wants and needs you waste your time trying to design something out of nothing and the client ends up spending more money than budgeted for as a result of the required modifications…which naturally makes both parties very happy….

Depending on the particular project you will need a specific design brief. That means if you are developing a website or creating a business card, the client design brief will be different. However, there is some general information about your company and what you want to achieve, which should give a good idea in any design situation. Here are some general questions that will help me and fellow designers and consultants:

1. Title 2. What is the nature of your business? What does your business do? 3. What is your target market? a. Age b. *** c. Income d. Occupation e. Location 4. What is unique about your business or product? 5. Who is your competition? 6. What is your aim? What are your goals? 7. How do you want your clients to feel about the brand? What is the message you want to communicate? 8. What is your budget? Range? a. Providing a rough guide enables the consultant/designer with an idea of the type of marketing and design solution that can be provided to you. 9. What is your deadline? 10. Provide the designer with current and past design and marketing materials.

To see how you can improve the image of your brand click here: graphic design Melbourne

spinxwebdesign asked:


Characteristics

Graphic designs are both decorative element and necessity for website designing. Graphic Designs can make creative graphics that suits your web design project. Hundreds of companies have accepted that graphic designing is an excellent feature to enhance the visibility and creditability of their website. They can also be deployed for framing eye-catching online promotional tools. In graphic designing apart from creating images their placement in right manner is also important.

Apart from delivering online information in catchy manner, it has to be appealing to eyes as well. The information that is being used is mainly for advertising or publicizing the products, services or the company itself.

Limitation of graphics is dependant on the imagination of the web designer that implies it has no restraints. Where to use it, how to use it and what type of designs to use are decided by the graphic designer along with their clients.

Where to look for it

The graphic design companies have professional knowledge about the works of graphic designing. An excellent graphic service provider employs designers who are trained and hold required educational training in this field. Graphics is a very vast field requiring understanding of various technical and designing aspects.

If the professional graphic designers want to stay ahead of competition, they have to keep themselves updated with latest offerings and technology in graphic designing. It is done through graphic design magazines, books, online tutorials and so on. Whenever any new technology is invented, it gets published online in the form of news or graphic design stories.

Internet is being trusted as the most updated media that publishes fresh stories and news in comparison to other media. If you want several very good graphic design references, then again turn to World Wide Web for it. Online courses are also available to polish the graphic designing skills. Also various discussion forums are present online, where you can look for valuable tips, suggestions, and solve your queries.

Uses

Graphic designing apart from being used in business websites, is useful for education purposes too. Hundreds of children around the globe are referring online tutorial websites to enhance their knowledge and learn new things. The illustration with animation, text, moving picture and static images, create interest and better understanding. Effective presentations and business cards can also be made using graphics with text. Their application is carried out in various forms of media like newspaper, magazines, internet, TV, films, advertising hoardings, etc.

Copyright © 2008

Website Design Weston asked:

If you run a business and you have any form of corporate identity then you should care very much. How you present your company to your chosen market is fundamental to its success.

The graphic design process is crucial to any business, making it stand out head and shoulders from the competition. Whether it is the design of an entire corporate campaign or the creation of a simple company logo it still has to work effectively for you. There are four critical elements that should be seen in every logo design:

• It must be describable

• It must be memorable

• It must be effective without colour

• It must be scalable

Fairly obvious really but how does your logo stand up to these criteria? How does your company identity stand out from the competition?

Ask yourself why something is designed in a certain way. Consider why a particular colour is chosen instead of its opposite. Why use this font? Why include this particular graphic here? A good designer will think through every detail of a design and only include elements that will add to the design and re-enforce the brand.

Once your business is up and running you may think that any form of corporate identity will act to represent the company, visually creating a brand by default. Think again. If you look at the large corporations you will notice that their brand strategy stands the test of time for many years.

Many companies never change their logo design dramatically but only make the smallest of changes to keep the design looking modern and refreshed.

Benefits:

• Professional image

• Considered and long-lasting design strategy

• Make your company look bigger

• Stand out from your competition

• More effective

By Ben Smith

- Website design somerset- Professional Website Design Weston-Super-Mare

Alex Denver asked:


Graphics are basically pictures and drawings, which are either created by computer or entered into the computer through scans or photographs–vector graphics, raster graphics and bit map. The form of communicating through computerized drawings and representations is called graphic designing. Traditionally a poor man’s tool—applied to books and magazines but now with the advent of computers it’s now applied to both print media as well as interactive media. The designing process is a complex step-by-step process, which starts with taking requirements from the client and ends with final designed product.

Graphic designing can be applied to the following:

1. Animated logos

2. Booklets

3. Brochures

4. Business Cards

5. Greeting cards

6. Letterheads

7. Newsletters

8. Posters

9. Postcards

10. Flyers

Graphics are used for visualization purposes. For example wall, typography, symbols, lines and other images.

Animation and graphics

The computer animation industry is the major punter of graphics. With use of 3D computer graphics and 2D computer graphics, this industry stands tall above all. The 3D computer graphics are not only limited to computers but also used in films and other 3D animation.

Computer Games

A computer game is generally categorized under 3D computer graphics. 3D is a great source of entertainment for both young and old. Computer games can be referred to as video games and personal computer games.

How to?

How to acquire graphics that you need? It’s simple-create it yourself! Really, it’s easy to create graphics yourself; one just needs to have a little knowledge about software for creating graphics.

Another great way is to outsource. There are freelancers available online, which do the work for you, charging you for some amount.

Still not aware where to get your work done?

Find more here at

Roberto Luongo asked:


Graphics are required in our everyday’s life. The strong meaning of graphic stimulates a person to reach at the same moment. All over the world, graphic are being designed by the millions of graphic designers to attract people and increase the sales of a business activity.

To make a graphic really attractive and adorable, proper arrangement of graphics needs to be done. A graphic becomes meaningful when it defines the text given below properly and images to produce a coherent and interesting piece of work, according to the end goal. The purpose of graphic designing is not limited to that only but it plays a special role in improving sales of a company.

Also, the web graphic designs help in improving the look of the layout of a website, attract the viewers, convey the message of the company and stimulate their senses effectively. As simple it may seem, it is lot of hard work.

Things to be taken in consideration while designing a graphic

Graphic designing is a difficult process. While preparing for a design, a graphic designer looks into several factors including audience status, aim of the message, and medium (such as print, online, book or poster).

Once a designer clears all his basic requirements to design a graphic, he needs to organize text and graphics on selected formats and layouts. Fonts, color, size and arrangement of text and graphics are re-looked at and sent for proofreading. Graphic designs also need to take care of the things including its balance, color, contrast, emphasis, movement, pattern, proportion, proximity, repetition, rhythm, texture, unity, and white space.

In this growing world, the scope of graphic designing has changed a lot. Latest technologies have created new means in this area and new developments can be seen. Now, with the usage of new software and printing technologies, graphic designing has become more flexible and practical. Graphic designs have become an essential part of any website designing.

So, if you want to design a customized website that states your needs and requirements, make sure you keep the graphics as per the demands so that it will benefit your business needs.

bestweboutsourcing asked:


 

Graphic design outsourcing helps in obtaining good graphic designs at affordable rates and in a timely manner. Companies with a strong marketing background are an added advantage for graphic designers. This fact holds true for all mediums of promotion and sales.

Firms that are among the best graphic design companies would primarily analyze details about your company, like the marketing channels, the competitors, target customers, etc. These companies offer graphic design outsourcing services for websites and also printed mediums. You can request to see their graphic design portfolio to see the range of work they have successfully completed.

Graphic design outsourcing is a far cheaper option in comparison to appointing a staff for graphic designing. The number of people preferring outsourcing for their web projects is increasing. These graphic design companies are far more specialized in their respective fields and have expertise in handling online projects.

Look out for any discount schemes or promotional offers by these companies. They typically charge a fixed amount of fees for certain time duration or for an overall project.

The reasons for outsourcing differ from company to company. Some might opt for it as they don’t have the required qualifications and resources. Some need additional time for business core issues, whereas some people might be short of time and so on. Outsourcing helps in focusing on other business goals. Think about the benefit that outsourcing would free you from the stress of creating appropriate designs and logos for your company. Apart from qualified professionals handling your graphic design project, they even give you the choice of selecting the logo from many options designed by them.

The chances of getting the maximum ROI can be expected with outsourcing. For a premium, you can even hire a graphic designer to work exclusively on your project on a part-time or full-time basis as needed. If you want to make any changes in existing designs, it becomes easy and can be done in less time.

Imagine if you have to complete all the small changes in your graphic design on your own. Firstly you have to install new software which would cost you hundreds of dollars. Then you’d have to learn how to use it, thus costing you time as well as energy. These shortcomings are overcome by graphic design outsourcing. It’s worth a try for any project, large or small.

 

Copyright © 2008

 

spinxwebdesign asked:

All computer wizards have accepted the power of graphic designing as one of the strongest marketing tool. The designs procured through graphics have great value in the market giving the much needed right kind of public exposure to the website. Consult with your graphic designer, let them know what your design expectations are so that the outcome is very close to your requirements.

Graphic designs are very versatile in nature that can be applied to both print as well as websites. It can turn imaginations into reality, giving your dreams wings and achieve the height of business expansion. Taking professional help gives designing professional touch and handling.

The concept of graphic designing also requires some basic factors to be considered. Creating strong visual appeal is important, so due consideration has to be given to color selection. Image has to match with your website business strong enough to exert positive impression on the site visitors. Message that you want to convey through the graphic has to be thought about and then formed. Customers see and hear exactly what you are trying to communicate to them.

Stepwise and rigorous research and planning goes into choosing most specific graphic design for a website. Right from the graphic design creation to its application, it can be divided into three process categories namely:

Design process

Grid application

Technology application

Every graphic design is produced in a stepwise manner, giving right kind of design solutions. Grid application is used to improvise the quality and look of the graphic images for that perfect online look. Integrating latest technology in the graphic designs is essential to give modern and attractive look to them.

Web design and graphic design are inter-related with each other, as both have significance for any creatively designed website. They influence the overall look of a site comprising of typography and layout. Graphic design has extended scope not just confining to the internet, several other media use graphics.

After an image is designed, the next step will be its apt placement on the website and the size of the image. Do not overlook the importance of arrangement of visuals and content on the web page. Graphics ones created does not solve the purpose forever, they have to be maintained, edited or changed after some interval of time.

Copyright © 2009

Karen Saunders asked:


When you own your own business, there’s never a dull moment. That’s why I wrote ‘Turn Eye Appeal Into Buy Appeal’. It’s the do-it-yourself graphic design handbook that makes marketing your business as easy as 1-2-3. There are some projects, though, where it pays to hire a graphic designer. When it’s time to hire a graphic designer, these 5 essential tips can save you a lot of time and money:

1) Figure out if you can do it yourself. If you are not a professional graphic designer, you could spend days – even weeks – to make a brochure or flyer that a professional designer could do in a matter of hours. For major projects that will be a big part of your marketing campaign, you’ll want to take advantage of the experience a graphic designer can offer. Once you find the right designer, you will have access to a consistent style of graphics for all your marketing pieces.

2) Check out their samples. Do you like what you see? If their portfolio includes the design elements that you are looking for, then you’ll know if their style is going to mesh with your style. And of course, you’ll want to see how their style will work for your type of product or service.

3) Get references. Your best place to start would be by asking friends and colleagues if they can recommend someone. Also, many graphic designers will include testimonials either on their website or correspondence. Don’t be shy to call… it’s why they’re there! You can also check with local printers. They usually know firsthand what the designers working style is. The website for the American Institute of Graphic Artists (AIGA.com) has a free listing of designers all over the country.

4) Interview your prospective designer. Talk about the size and scope of the project, what your expectations are, and any deadlines you may have. You can get a sense of their work ethic, and see if you will work well together. This gives the designer the chance to ask you questions, too. You’ll know upfront if they have the time and skill to take on your project.

5) Get it in writing. Once you’ve found the right designer, make sure all the details are outlined in the proposal or contract. Get it in writing and make sure you know what it does (and doesn’t) include. Don’t forget to read any terms and conditions (such as a deposit) and make sure you’re comfortable with them before you start the project.

Now you can go out and hire the graphic designer that’s going to make your marketing campaign come to life!